aries
Two people wearing dark athletic clothing and sunglasses sitting on a fallen tree in a forest at night.

Aries is an independent luxury streetwear brand defined by integrity, creative authority, and a strong cultural point of view. Founded by Creative Director Sofia Prantera, the brand is rooted in a long-standing love for streetwear, trash culture, outsider art, and illustration. It also reflects Sofia’s Central Saint Martins background and her deep fascination with hand-dyeing, printmaking, and hand-finished garment construction.

Aries embodies a subversive spirit - punk in attitude, uncompromising in approach, yet ambitious and commercially minded in both product and potential. The brand remains privately owned and entirely self-funded.

A man running outdoors during sunset or sunrise, wearing sunglasses, a jacket, and red shoes, with a backpack on his back and green grass in the foreground.
Red and pink Salomon hiking shoe with black accents and laces, against a white background.
A man wearing a beige cap and a red hooded jacket with a fuzzy lining, black jeans with white stitching, and brown shoes is leaning forward with hands clasped in front of him, looking at the camera against a plain white background.
Person riding a black horse in a natural outdoor setting with trees and clear sky.

Rare Humans

A young man stands in a bright, white room with wooden floors, wearing a white polo shirt, dark trousers, and bright green shoes. He has a green and black scarf around his neck and poses with hands in pockets.
A collage of four images of the same woman wearing white sunglasses and a black spaghetti strap top, with different poses and expressions, against a plain white background.

the new originals

90CIG